Dissertation Research

As a subject to study for my Dissertation, I chose to look into the aspect of the Nature and Nurture of Creativity, and to research and question how your genes and your environment contribute to your creativity.



Why children's drawings matter from Delphine Burrus on Vimeo.

Dissertation Research

As a subject to study for my Dissertation, I chose to look into the aspect of the Nature and Nurture of Creativity, and to research and question how your genes and your environment contribute to your creativity.

Charity Awareness Videos

With the open nature of our Summer Project being an individual choice gathered by research, I've found that my experience with Charities has been able to inspire certain research into what helps them gain awareness.
A particularly relevant charity to my personal life has been the Alzheimer's Research UK, and I found when looking into their marketing for the donations, that they're very good with social media interactions such as trending metaphorical awareness videos such as this 'Share the Orange' campaign to show the effects of the disease in a different way.


The video with added film manipulation of the orange slowly falling apart, is a good metaphor for the loss of memory and brain capacity, and partnered with a soothing voice of a celebrity who says he's experienced the loss himself: Christopher Eccleston.
In addition to looking at this, I found some interesting other videos also supported by their research (unfortunately I couldn't find the makers of this animation) but I think it's an interesting concept in telling people the facts but with more of a visual aid and interesting colours rather than it being a dull and boring video to inform the audience.
In a way, if I were to do a  similar video to inform the audience of the effects of Alzheimer's disease, it also links to the aspects of genetics that I will be studying for my dissertation 'the nature and nurture of creativity'

Amazon Kindle Voyage Ad

When looking through a page I found on a social media site, I found a link to the breakdown of the Amazon Kindle Voyage Advert, an advert that uses 3D to develop scenes out of paper to advertise the aspects of the kindle. The piece was produced by Mirada studios, and was overall a simple yet effective outcome for the product. Although the aspect of paper being used as a prototype material in a lot of adverts, I like the layering in this instance of the 3D elements, and how it links everything back to the original kindle product to show it overall.
 It's not only the aspect of the visual effects of this advert that I like, but the actual narrative that has obviously also been well considered to being a storybook effect to show the magic that the Kindle products are supposed to create, with alternate stories and books compressed  into one device. The flow of the visual effects as well as the soothing tones to the male voice adds emphasis to the positive aspects he's mentioning about the product, as well as sustaining the audience's interest.

Summer Project Brief

Over the Summer I have been looking at general things that inspire me in order to have a further idea on what could be developed in 3rd year as a project. I have on my travels in France, captured some photographs that I have explored and drawn from, such as small things like cloud formations, movements of water, elements etc. These things have inspired me and made me look into the possibilities of using photography and film in pieces such as rotascoping. However, I have explored these ideas in my sketchbook to see what really inspires me.

As well as this, I have been inspired by the aspect of a modern art that has reached popularity in the category of Spoken Word Films, something I'd like to further explore with my own love of writing. My original fascination with such a thing is a video I ironically saw on social media site Facebook, by Gary Turk, a writer of spoken word and film maker. The video is an almost modern form of poetry illustrated by the film aspect, I'd love to have a go at such a technique, but perhaps including my more illustrative style of animation to display what is being said.

(Gary Turk- 'Look Up' Youtube)

I've noticed that there is a delicate art in making the spoken word flow as well as carrying a message, and ensuring that the visuals also contribute to this flow. I really like the concept and would love to look into it further for my own work.

(Prince Ea - 'Dear Future Generations: Sorry' Youtube)